Senior Executive Branding At VIVO | 2 – 5 years

If you are captivated with branding advertising and marketing, have a demonstrated track file inside the telecom retail industry, and are eager to contribute to Vivo’s endured fulfillment, we invite you to use it for the Senior Branding Executive position. To take a look at, please visit the Vivo Mobile India Careers web page and put up your resume alongside facet a cover letter detailing your applicable enjoy and why you are the appropriate candidate for this role.

Role: Senior Executive Branding

Company: Vivo

Experience: 2 – 5 years

Salary: 3.5-5 Lacs P.A.

Location: New Delhi

Company Overview:

Vivo Mobile India Private Limited, a top-class worldwide cellphone brand, entered the Indian market in late 2014 and quickly established itself as one of the top smartphone brands in the u. S . A .. Known for its revolutionary generation, fashionable designs, and excellent merchandise, Vivo has continually added exceptional cellphone research to its customers. The organization’s Delhi branch performs a crucial function in riding Vivo’s brand presence and increase in the Indian marketplace. Vivo’s commitment to excellence extends to its branding techniques, which might be vital to preserving its aggressive element and making sure of sustained market control.

Job Summary:

As a Senior Branding Executive at Vivo Mobile India, you’ll be liable for growing and implementing strategic branding responsibilities that beautify Vivo’s market presence and drive logo popularity. This position calls for a dynamic expert with a demonstrated tune report in branding and advertising, especially inside the telecom retail agency. You will paint carefully with the Branding Manager and lead a collection to execute Below-the-Line (BTL) advertising and marketing and advertising and marketing campaigns, control new product launches, and oversee branding budgets to make certain effective and impactful brand instances.

Key Responsibilities:

Branding Strategy Development:

• Develop and put in force whole branding strategies that align with Vivo’s average commercial business enterprise dreams.
• Enhance Vivo’s market presence with the aid of creating and executing revolutionary branding projects that resonate with purpose audiences.
• Continuously display market trends and purchaser choices to make certain branding techniques stay applicable and powerful.

BTL Marketing Campaigns:

• Plan and execute Below-the-Line (BTL) advertising and marketing and advertising campaigns aimed at growing logo visibility and purchaser engagement.
• Utilize various BTL strategies, together with in-preserve branding, exchange marketing, and fixture deployment, to create a strong emblem presence at the retail level.
• Coordinate with outside carriers and corporations to ensure seamless execution of BTL sports activities.

Field Work and Market Analysis:

• Conduct everyday area visits to gather insights on marketplace developments, customer behavior, and competitor activities.
• Analyze facts amassed from subject visits to become aware of opportunities for boosting branding techniques and growing marketplace proportion.
• Use insights to regulate branding strategies and make sure they’re aligned with market dynamics.

Team Leadership and Management:

• Led and controlled a group of advertising professionals, providing steerage and assistance to ensure the hit execution of branding sports activities.
• Foster a collaborative and efficient painting environment, encouraging team participants to make contributions creatively and efficaciously.
• Oversee the everyday operations of the branding institution, ensuring responsibilities are completed on time and to an excessive preferred.

New Product Launch (NPL) Management:

• Oversee the branding factors of new product launches, ensuring regular and impactful marketplace access for Vivo’s merchandise.
• Collaborate with cross-realistic teams, along with product development and income, to ensure alignment on NPL techniques.
• Develop and place into effect launch plans that maximize product visibility and client interest.

Financial Management:

• Maintain a number one record of monetary concepts associated with branding and advertising budgets.
• Monitor and manipulate branding expenses, ensuring fee overall performance and rate maximization.
• Prepare and manage the branding budget, making changes as needed to meet financial goals at the same time as achieving branding targets.

Reporting and Presentation:

• Utilize Microsoft Excel and PowerPoint to research market facts and prepare targeted reports on branding standard overall performance.
• Present findings, insights, and suggestions to senior manipulate to inform strategic branding picks.
• Ensure that each report is correct, complete, and brought promptly.

Multi-tasking and Time Management:

• Handle multiple duties and duties simultaneously, ensuring properly timed and high-quality delivery of all branding sports.
• Prioritize obligations efficiently to satisfy cut-off dates and acquire branding dreams.

Requirements:

Experience: A minimum of two years of experience in branding and advertising and marketing and marketing, preferably in the telecom retail enterprise.

BTL Marketing Expertise: Proven data of Below-the-Line (BTL) marketing strategies, in conjunction with in-shop branding, change advertising, and fixture deployment.

Technical Skills: Proficiency in Microsoft Excel and PowerPoint for records analysis, reporting, and presentation.

Multi-tasking and Time Management: Strong functionality to address a couple of obligations and prioritize in a brief-paced environment.

Team Management: Experience in location paintings and dealing with a team of advertising marketing and marketing professionals.

NPL Knowledge: Familiarity with New Product Launch (NPL) methods and the potential to oversee branding for product launches.

Financial Acumen: Basic records of economic concepts associated with coping with branding budgets.

Benefits of Working at Vivo:

Career Growth: Vivo offers widespread opportunities for professional development and career advancement within the organization.

Competitive Salary: Compensation is aligned with marketplace requirements, ensuring that employees are rewarded for his or her expertise and contributions.

Innovative Work Environment: Vivo offers a dynamic and creative work environment that encourages innovation and new ideas.

Global Exposure: Working with a global emblem like Vivo gives exposure to international markets and branding techniques.

Team Collaboration: Vivo fosters a collaborative subculture, wherein employees paint collectively to reap not unusual goals and strain the emblem’s success.

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