Director Marketing Customer Advocacy At DXC Technology | Apply Now

Role: Director of Marketing Customer Advocacy

Company: DXC Technology

Location: Dallas, TX 75235

Work type: Full-time

Salary: Not Disclosed

Director Marketing Customer Advocacy Description

The Director of Marketing Customer Advocacy is responsible for developing and main customer advocacy programs that foster purchaser loyalty, make bigger consumer voices and force commercial company increase. This characteristic involves strategizing, planning, and executing initiatives that interact with clients as brand advocates, leveraging their wonderful testimonies to decorate the business organization’s recognition and market presence.

Director Marketing Customer Advocacy Key Roles

• Strategic Planning: Develop and place into impact purchaser advocacy strategies that align with regular marketing goals.
• Program Management: Oversee the advent and control of client advocacy packages.
• Customer Engagement: Build and keep relationships with key clients to sell advocacy.
• Collaboration: Work with move-purposeful agencies to mix customer advocacy into broader advertising efforts.
• Performance Measurement: Analyze and document the effectiveness of purchaser advocacy projects.

Director Marketing Customer Advocacy Responsibilities

1. Develop a comprehensive consumer advocacy method that aligns with the commercial enterprise employer’s advertising and enterprise goals.
2. Identify and have interaction capability consumer advocates to take part in advocacy packages.
3. Create and manage patron advocacy packages, together with reference programs, testimonial campaigns, and customer advisory forums.
4. Collaborate with sales, product, and client fulfillment teams to understand opportunities for advocacy.
5. Develop and preserve sturdy relationships with key customers to foster loyalty and advocacy.
6. Collect and have a look at consumer feedback to constantly decorate advocacy applications.
7. Create compelling content material cloth that highlights patron success testimonies and promotes advocacy.
8. Measure and file on the impact of client advocacy tasks on commercial enterprise results.
9. Manage the finances for purchaser advocacy programs, ensuring rate-effective operations.
10. Stay up to date with enterprise tendencies and high-quality practices in customer advocacy and include them in the approach.

Director Marketing Customer Advocacy Skills

• Strategic Thinking: Ability to expand and put in force effective client advocacy strategies.
• Relationship Building: Strong interpersonal abilities to assemble and preserve relationships with key customers.
• Project Management: Proficiency in handling more than one initiative simultaneously.
• Communication: Excellent verbal and written communication competencies.
• Content Creation: Ability to create compelling and tasty content.
• Analytical Skills: Strong ability to analyze facts and measure the effectiveness of advocacy applications.
• Collaboration: Effective collaboration with skip-purposeful corporations.
• Customer Focus: Deep information on patron desires and behaviors.
• Problem-Solving: Strong hassle-solving capabilities to deal with worrying conditions and improve programs.
• Adaptability: Ability to comply with changing priorities and market situations.

Director Marketing Customer Advocacy Education and Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or an associated challenge.
• MBA or advanced degree desired.
• Minimum of 7-10 years of experience in advertising and marketing and marketing, customer advocacy, or an associated position.
• Proven tune record of developing and managing successful consumer advocacy applications.
• Experience in a control function with duty for strategic making plans and execution.
• Strong understanding of advertising and advertising and marketing standards and customer engagement strategies.
• Proficiency in advertising automation tools and CRM structures.
• Experience with content material introduction and digital advertising.
• Relevant certifications in advertising and marketing and advertising and marketing or client courting control (e.g., CMMP, PCM).
• Excellent references from previous employers or responsibilities.

Director Marketing Customer Advocacy Conclusion

The Director of Marketing Customer Advocacy plays a vital role in improving the business employer’s popularity and marketplace presence via manner of leveraging the nice reviews of satisfied clients. By developing and handling effective patron advocacy programs, this function enables to construction of robust client relationships, power logo loyalty, and in the end contributes to the corporation’s increase. The nice candidate may additionally have a strategic mindset, sturdy control competencies, and a deep know-how of customer advocacy and advertising and marketing principles.

Apply Now: Director Marketing Customer Advocacy

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